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All — In

(l-r): Ted Creech, Kerry Feduk, Joy Mandanas, Dave McNamara, Alan Cooper

The team members of All-In worked with the Greater Columbia Community Relations Council (GCCRC), which promotes positive relationships within the community, equal opportunity and fairness for all members of the community and awareness and appreciation of cultural diversity. The GCCRC has existed for over 50 years in Columbia, but a recent survey taken showed that the community at large is not aware of the GCCRC or its significant contribution to the community. All-In team members recommended that GCCRC rebrand by refining the mission statement and goals to reflect current diverse community members’ interests. The All-In team also suggested that GCCRC build awareness through web site redesign and through social media outlets like Facebook and Twitter. Moreover, the team suggested creating a focused media campaign taking advantage of free media opportunities to “tell the GCCRC story.”